VIMODROM Baskets Jena has secured dreistrom.land as a new partner for sponsorship and partner management

dreistrom.land has long been a familiar name in the world of sports: Among other things, the team took over sponsorship management for the 2023 Biathlon World Championships in Oberhof and handles this role annually for the World Cup as well as the THÜRINGENS SÜDEN corporate run in Oberhof. Accessibility and social inclusion are among the values that, according to the company, define its mission.

For us as a club, this partnership means one thing above all else: more capacity where it’s urgently needed. Sponsorship and partner management require time, contacts, and negotiation skills—resources that are often in short supply in the day-to-day operations of a club, since training, organization, and game operations also demand attention. With dreistrom.land by our side, we can maintain existing partnerships and simultaneously attract new sponsors without neglecting other areas. This provides planning certainty for the upcoming season and gives us the breathing room to focus on what matters on the court.

It’s not a given that a Jena-based company would support women’s basketball in Jena. We truly appreciate this and look forward to our collaboration, to joint projects, and to working with dreistrom.land to attract more strong partners for the VIMODROM Baskets Jena. Bring on the new season!